Paid ads can be a catalyst in achieving brand awareness, lead generation and e-comm sales – if optimized correctly.
Controlling costs is crucial in any area of business, yet you may have experienced it is difficult to control platforms such as Google Ads. We maintain a strong commitment to effective cost management strategies.
By using goal oriented KPI reporting, we can determine what matters, and how much we are willing to spend to achieve these goals. We allocate budgets to various types of campaigns based on these KPI’s and utilize effective bidding strategies using the same data.
Top of the page.
Nobody likes to be ghosted.
That’s why our team focuses on three things when it comes to client communication: consistency, quality and transparency.
We believe in consistent & quality communication outside a monthly report. We are consistently firing off findings, recommendations & updates to our clients. We meet regularly to discuss, plan and strategize. We utilize our client’s knowledge regularly to help propel their campaigns forward. Consistent and quality search ad optimization requires consistent and quality communication.
We work towards research, data & organizational goals. Strong Google Ads strategies are built around analyzing multiple layers of data. Our team focuses on mining and utilizing historical, current, industry and trend-focused data that allows us to build strong campaigns from the get-go.
This data plays a huge role in the ongoing optimization of Google Ads campaigns. Effective data mining takes the (costly) guesswork out of improving campaign performance and helps us identify and eliminate deficiencies that could be costing your brand online.